Google Wallet Officially Launched

Google Wallet Officially Launched
  • On 26 September 2011, Google officially launched its contactless payment solution for Samsung’s Nexus S 4G, in Android, Google Wallet. In order to have this initiative completed it partnered with Citibank.
  • Payments can be made by taping the mobile phone on an acceptance device. This transaction does not imply any commissions; Google will be paid based on the accepting merchants’ sales figure. The word “wallet” refers to the prepaid feature it includes but also to the possible storage of payment receipts, loyalty cards or discount vouchers.
  • This offer has been launched in the US and relies on MasterCard’s PayPass contactless network. Google Wallet is currently accepted with 300,000 merchants (50% of these merchants are based in the US).
  • MasterCard represents a network of 92 million contactless cards worldwide. These cardholders spend on average 30% more than those holding traditional MasterCard cards. Through this solution, Google can access this network of potential US customers.
  • Google also wishes to expand its acceptance network. Just like the private networks American Express and Discover, Visa is ready to accept Google Wallet transactions.
  • On 28 September, Visa also introduced its own mobile P2P payment service. The payment specialist reasserted its commitment to developing mobile and contactless offers in Europe.
  • Mobile payment has become a key issue as now relies on multifunction Smartphones used every day by millions of consumers (according to IDC, there are over five billion mobile phones in the world; in Europe, 50% of these mobile devices are Smartphones). 

Related news

  • Payment
  • 24.09.2018

Google Pay Soon to Launch in France

Google Pay was expected to launch early this year, at about the same time as Samsung Pay, but will eventually land in France this fall. Google Pay was launched in the beginning of 2018 in the US and in some other European countries (UK, Spain, Belgiu...
  • E-Commerce & E-Payment
  • Payment
  • 13.06.2018

E-Commerce: Carrefour and Google Join Forces

The French retailer keeps praising a digital strategy: they already partnered with Tencent to aim for the Chinese market and an agreement with Google has now been announced to take their strategy one step further. They will soon feature a Google Assi...
  • Payment
  • Players’ Strategy
  • 17.10.2018

Google Shopping and Fnac Darty Soon to Become Partners

Just a few months after their large-scale partnership with Google was made official, Fnac Darty would be getting ready to become the first French player to rely on Google Shopping Actions. This tends to stress the Web giant’s strategy: they still int...
  • E-Commerce & E-Payment
  • Payment
  • 17.07.2018

Google Shopping Actions Soon to Launch in France

A month ago, Google announced a strategic partnership with a French retail giant. They are now getting ready to launch Google Shopping Actions in France: another step for the group as their intent to challenge the e-commerce Behemoth Amazon remains o...
  • Payment
  • Players’ Strategy
  • 18.09.2018

UnionPay Cards Launched in the UK

The card scheme China UnionPay issues roughly 7 billion cards in 48 countries, and is making further progress in Europe. They will soon be landing in the UK where they will directly challenge the leading schemes Visa and Mastercard on one of their ma...
  • Innovation
  • Distribution Channel – Internet
  • Payment
  • 20.03.2018

New Commercial Feature for Google Assistant

Google Assistant still aims for diversification in France. Partnerships with Sephora, Fnac Darty and have been announced: this assistant is underway to becoming a connected commerce tool.

En poursuivant votre navigation, vous acceptez le dépôt de cookies tiers destinés à améliorer votre expérience utilisateur.

J'accepte Non, en savoir plus