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  • Players’ Strategy
  • France

In brief: Shine records €1.5 million in cash deposits

Shine, the professional neo-bank acquired by Société Générale two years ago, has joined forces with Brinks to offer professionals the possibility of depositing their money in complete security through a network of approved tobacconists.

Through a partnership with Brinks Payment Services, Shine customers who wish to deposit money can use a QR code generated within their banking application.

The solution can be found in 1,600 partner tobacconists, if the money is handed over in cash and immediately transferred to the professional's account.

The service is included in the banking packages, the maximum deposit amount is 500 to 3000 euros.

Since the launch six months ago, we can notice:

  • 1.5 million euros have been deposited by 3,000 users, restaurateurs, merchants, craftsmen, independent

  • And on average, users earn 500 euros per month.

For Brinks, this offer responds to the need to digitalize cash. As payment institutions are regulated, flows are controlled, tobacconists are trained, and Brinks is controlled and approved as an agent by the ACPR.

The offer is also of interest to other digital banks, but also to traditional banks, whose offices are sometimes located far from the customers' work area. Brinks plans to extend this service to charities capable of collecting large sums of money and will soon offer cash bill payment via a partnership with an energy player.